Posted

Thursday, May 28, 2020
Press Release

Ghafari Joins Forces with Eview 360

Global architecture + engineering firm announces investment in experiential design agency

The KIA Stinger Salon, one of Eview 360’s signature retail projects
The KIA Stinger Salon, one of Eview 360’s signature retail projects

Dearborn, MI – Global architecture + engineering firm Ghafari Associates (Ghafari) is excited to announce its investment in experiential design agency Eview 360.

This investment formalizes the longstanding alliance of two Michigan-based companies that are jointly committed to delivering forward-thinking, user-centric spaces and cutting-edge technology applications. The union bolsters Ghafari’s capabilities in experiential retail and dealership design, broadens Eview 360’s global reach, and provides enhanced services and resources to the clients of both firms.

“As we look ahead to the balance of 2020 and beyond, we remain focused on strengthening our service offering in our core market sectors, which have grown to include retail and automotive dealerships,” says Kouhaila Hammer, Ghafari’s president and CEO. “In officially joining forces with Eview 360, we are well positioned to take on the challenges of a rapidly evolving retail environment and apply our shared passion to create design and technology solutions. Eview’s unique blend of capabilities, which combines brand development, digital and mobile technologies, and experiential design, is a strong complement to our own array of in-house services.”

In officially joining forces with Eview 360, we are well positioned to take on the challenges of a rapidly evolving retail environment and apply our shared passion to create design and technology solutions.

Kouhaila Hammer, Ghafari President + CEO

“We are unique in what we offer in the fields of experiential design and technology. Ghafari’s shared vision and investment in our agency will be instrumental in our continued growth,” says Wael Berrached, Eview 360 founder and chief creative officer. “We’re excited to see what the future brings with Ghafari’s support. I’m confident that our clients will benefit from the natural synergies in our capabilities, the turn-key solutions we can provide together, and our enhanced global reach.”

While affiliated with the Ghafari family of companies – which includes Ghafari Associates and professional staffing firm G-TECH Services – Eview 360 will continue to operate under Berrached’s leadership.


About Ghafari

Headquartered in Dearborn, Michigan, Ghafari Associates (Ghafari) is a leading global architecture, interior design, engineering, process design, and consulting services firm that has been a partner, innovator, and advocate for its clients since 1982. Winner of Engineering News-Record Midwest’s “Design Firm of the Year” award in 2017, Ghafari supports the automotive, aviation, corporate / commercial, education, government and institutional, healthcare, and industrial / manufacturing sectors through 15 offices across the globe.


About Eview 360

Based in Farmington Hills, Michigan, Eview 360 has been creating memorable brand experiences for clients since 1999. The Eview 360 team is drawn to the intersection of design and technology, infusing multiple disciplines to create award-winning experiences online and in the physical environment. The agency specializes in brand development, digital and mobile technologies, and auto show, dealership, retail, and special-event design. To learn more about Eview 360, visit www.eview360.com.


Media Contact: Nicole Ghafari, Marketing Principal (nghafari@ghafari.com)