Catherine tackles new challenges with enthusiasm, driven by a creative approach to problem-solving that is complemented by a shrewd understanding of practical business needs and long-term growth goals. As Ghafari’s Chief Marketing Officer, she oversees all corporate marketing initiatives, and is responsible for designing and implementing company-wide marketing and business development strategies, strengthening brand equity, and fostering both client and employee engagement.
Throughout her celebrated career in professional services marketing, Catherine has been responsible for building dynamic and impactful marketing organizations at three international AEC firms, managing more than 20 sector brands across 25+ locations and four countries.
Catherine holds a Bachelor of Arts from the University of Toledo and is a longtime member of the Society for Marketing Professional Services, having previously served as president of the organization’s Toledo chapter. She is also a past board member of Commercial Real Estate Women (CREW).